Did you know that approximately 1/7 of the world’s population consumes YouTube content? This is about a billion people. This means, there is a large audience out there with many content tastes, locations, languages, etc., and they may possibly be interested in your content but have not decided to subscribe to your channel click here.
Today, we share some tips so that those who watch your videos and have not decided to subscribe or who have not yet reached your channel can stay and help you create a community.
1.-Be regular
When we think about being regular in these types of situations, we imagine being consistent with the content every week and always having something new. Although this is a very important and valid point, in this case we are referring to the topics you discuss on your channel.
You must have a continuity or regularity of the theme in your content. If you think about some of the best-known YouTubers or channels today, you will realize that most started with a specific topic on their channel such as gameplays, makeup or beauty, tutorials, tips, etc.
This does not mean that you cannot make other types of content, but being consistent in this area will be very helpful to create continuity with your audience so that they can keep an eye on you regarding the topic that interests them.
2.- Make an introduction to your channel
Several of the channels don’t do this, but it can be very helpful in getting the audience interested. Think of a movie trailer. Although they don’t tell you everything that is going to happen in it, it causes interest and makes you want to see it or keep an eye on the release date.
Something similar can happen when making an introduction to your channel. You can comment on what the audience will see according to the topics you already defined in the previous advice and also emphasizing why this would be of interest to the person who sees it.
3.- Present your channel in a prominent way.
Many of us believe that the most effective way to get a community is to say that they like, share and subscribe to our channel as a recommendation during our videos, but why would they do it?
Although giving these recommendations is not bad and some people will listen to them, giving them reasons will make people more interested and decide to subscribe to your channel since they will be “earning” something.
Some examples of this could be indicating how often you upload a video, that you will upload more similar content or second parts on that topic or that you will talk about something that is of great interest at the moment.
4.- Take care and create uniformity with the designs of your miniatures
The first impression is very important, and the first thing we see in YouTube content are the thumbnails.
Entering a channel and making it visually attractive, orderly and uniform will draw more attention to the content and even create an illusion of belonging. .
How you make your thumbnails is a very important step and although many think that putting incredible images, even if it has nothing to do with the content of the video, is the most effective; The truth is that being honest about the content of the video and the thumbnail is the best thing you can do since this way you generate a loyal community that is truly interested in your content and not just in what they see on the cover.
Making misleading thumbnails can be counterproductive since even if many people start watching the video, not finding throughout it what they saw in the thumbnail and that caused them interest, they will simply leave and not return.
5.- Use YouTube cards to suggest other videos
Relating a video to another on a similar topic through the cards that YouTube provides and that you can place during the video or at the end of it, will help people who have already found your content continue consuming it and the more it engages them. , the more likely they are to decide to subscribe.
If you still do not have videos to do this, you can recommend that they go to your social networks where you talk more briefly but constantly about the topic of the video.
We know that creating a community on social networks today may not be such an easy task, but remember that there is always an audience for everything and we just have to know how to reach it.